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We have what you’re looking
Killer optimized Media buying or Fully Managed Performance Marketing
Our Media Buying Process
Media Buying
Get a highly responsive turn-key media buying team, who helps you leverage tried and true approaches, while finding new angles and profitable audiences.
Our partners tell us they love us because they know they can leave their media buying in our hands, and they’ll see huge month on month growth – and because they can reach us easily on Slack.
Our specialities are Facebook, Instagram, Google, and Youtube. We also rock at Pinterest, Native ads, Snapchat – and are getting started on TikTok.
We create custom campaigns for each of our partners. We when work together, we start you off with a specialized 6 week launch, where we dig into every aspect of your business, your customers, and your competition. From there, we build starting campaigns, and a plan to test new ideas as we grow.
One thing is – we ARE selective.
No, really. Working with partners is one pillar in our business. We love doing it, because we get to work with super cool people who have innovative ways they want to connect with the world.
As a result, we have 7 slots open for partners – we don’t take on more, because we pride ourselves in being able to properly scale and grow the accounts we work on.
You can send us a message to see if we’re a good fit to work together below – if we’re full up, we’ll add you to our wait list.

Our Areas of
Media
Buying
Expertise





- Pixel/Tech Audit
- Landing Page Critique
- Funnel Critique
- Apple Ads
- Remarketing Ads

Facebook Compliance Care and Account Retrieval Service
Keep your ads live and get banned accounts returned – direct support in under 48 hours.
There’s nothing worse than having a winning campaign shut down due to Facebook’s overzealous compliance bots. As a registered Facebook Partner, we provide a direct concierge service to our clients to ensure your account stays compliant – and doesn’t get shut down.
This service includes internal compliance specialists that review your ads and landing pages to keep you competitive, while upholding Facebook’s policies.
While it takes most people months to get through to Facebook’s customer service, through us, you’ll have an express lane to one of our live Facebook reps who respond in under 48 hours.
We have a near 100% success rate of overturning any wrongful account
closures, and getting accounts back up and running in no time.
If you’re not one of our partners, you can apply below for a spot in our compliance care program.
What Cubatica Clients Say
Josh is super-experienced with scaling startups from the ground up and launched Waldo in the UK with an impressively low CPA. His passion, experience and team behind him enabled us to continually optimise and learn quickly during that crucial product-market fit stage. I’m thankful for his advice and guidance on not just paid-social but wider digital marketing activities across the funnel.

Massive thanks for what you’ve done for us Josh. I do not believe we’d be here now without you - I will never forget my fist pump early Feb 2016 when I got a great guy to lead our Facebook marketing charge, and it’s off that charge the early traction and scale to raise the rounds across 2016, build the story and so forth. The rest is history.

Joshua worked with us at Wonderbly for over 6 months and delivered tons of value. He’s a diligent and methodical growth hacker with vast experience in every possible performance and acquisition channel. His Cubatica team is detailed and tenacious and obsessed with growth and optimization. Not only has he helped us diversify our channels and grow, he educated and mentored the team and made everyone more operationally disciplined. Even though he worked remotely (like, very remotely) he was always super responsive - the guy just never sleeps!

Joshua Bretag is an incredibly experienced marketer, capable of working in challenging environments. He joined Wonderbly in high season and immediately brought results as well as guidance for the members of the marketing team. Josh is the full package: he combines the hands-on knowledge of paid channels with the strategist mindset. If you're looking for someone to take your marketing strategy to the next level and multiply results, look no further and hire Josh today

When I looked at experts to help us improve our conversion rate and generate more leads, Josh came highly recommended from different people. I quickly understood why. Josh lives and breathes conversion rate optimisation. He has worked on improving our conversion and traffic across all of our inbound marketing channels. He implements a tested and successful process that gets results. Plus he knows so many actors in this industry that he just enables you to go 200kph when you were just cruising at 50kph. The added benefit about Josh is that he is marketing smart (and I don’t mean the podcast here). He got our brand voice and positioning right away.

You guys have totally turned performance marketing around for Peanut in the past couple months and I’m truly thrilled with the results (as is the rest of the team).

Cubatica helped our team acquire new growth channels and constantly kept us in the loop about getting ahead of the competition in our established channels. All-round great guy. It was a pleasure working with him.

Josh was instrumental in helping my company pivot in a very timely manner from a bad vertical to a seriously good value proposition. He helped us do this by making quick introductions through his contacts in other verticals and convinced us through proper market research.

Josh is a very talented and and exceptional CRO expert. As a contributor to Experiment Engine, his work quality stands out among the best . He consistently brings great ideas to the table with thoughtful, beautiful design. Andra Bond is also Director of Client Success at Experiment Engine

Josh is a very talented and and exceptional CRO expert. As a contributor to Experiment Engine, his work quality stands out among the best . He consistently brings great ideas to the table with thoughtful, beautiful design.

I have had the pleasure of knowing Joshua Bretag for a few years now and have had the benefit of his insightful knowledge of all this online marketing. He has a brilliant ability to plan systems and find the absolute right person for a role every time. You will not go wrong doing business with Josh and his team.

Joshua and his team are conversion czars. I run a conversion focused agency myself and these are the guys my team often taps for help when we run into an issue we can’t figure out in house.

I am very proud of the new set up and work is flooding in due to the real estate agents are amazed at the efficiency of that system. I would not hesitate in letting everyone know how brilliant your services are.”

Josh is an exceptionally clever digital marketer who has ensured I am up to speed with the best technical online practices, custom to our industry’s quirks and our company’s needs. Josh has been integral to the implementation of marketing tracking, analytics and reporting allowing me to clearly show marketing ROI with ease. Josh has a wealth of experience across the digital marketing landscape that could only be considered of high value to any marketing manager.

Josh is an exceptionally clever digital marketer who has ensured I am up to speed with the best technical online practices, custom to our industry’s quirks and our company’s needs. Josh has been integral to the implementation of marketing tracking, analytics and reporting allowing me to clearly show marketing ROI with ease. Josh has a wealth of experience across the digital marketing landscape that could only be considered of high value to any marketing manager.

I had the pleasure of having Joshua take part in my Google Tag Manager training. He always impressed with valuable feedback and suggestions on how to make Implementations more efficient and improve the training. He clearly already surpassed the level of an advanced Google Tag Manager practitioner, so I’m confident he will be able to help any future clients with his skills. I’m delighted to recommend Joshua to anyone who is looking for advanced Google Tag Manager and Google Analytics implementations.

E-commerce is fraught with people who promise a lot and deliver a little. Josh and his team are efficient and effective. I use them every time I can because it lowers my spend and increases any web/marketing ROI by several factors.

Joshua Bretag is a super smart guy. I invited him to present at my mastermind roundtable and he made my members’ jaws drop. If you’re a 7 figure business looking for help with conversion rate optimisation, automation and really going deep into your numbers… speak to this guy. In the “Wild West” of today’s digital marketing, he’s one of the rare few who gets it.

Joshua is an adept CRO with in-depth data collection and analysis skills. He manages projects diligently with a great attention to detail and rarely misses a deadline. I would recommend him to any business looking to increase their conversion rate and profits with conversion rate optimization.

Joshua is an adept CRO with in-depth data collection and analysis skills. He manages projects diligently with a great attention to detail and rarely misses a deadline. I would recommend him to any business looking to increase their conversion rate and profits with conversion rate optimization.

I’ve worked with hundreds of CRO professionals and Joshua Bretag is hands down one of the best conversion rate optimizers in the industry. Having graduated from Peep Laja’s CXL course I knew he would be good but good is an understatement. Joshua’s CRO work has increased our clients’ conversions, average session duration and they love the new designs (which sometimes is more important to them than conversions). If you are looking for an extremely talented, data driven, and expert conversion rate optimizer, I highly recommend Joshua Bretag.

Communication throughout was excellent, and when an unexpected problem not of their making came up at the end, they literally identified the problem and had it fixed within minutes.

Joshua Bretag is an incredibly experienced marketer, capable of working in challenging environments. He joined Wonderbly in high season and immediately brought results as well as guidance for the members of the marketing team. Josh is the full package: he combines the hands-on knowledge of paid channels with the strategist mindset. If you’re looking for someone to take your marketing strategy to the next level and multiply results, look no further and hire Josh today
If tomorrow I needed to spend $100k on FB, I’d be calling Cubatica.

I was impressed by his contribution to a marketing community we were both part of and then delighted to hire Josh to support our incredible growth at Wonderbly in 2015. His can-do, will-do attitude is a great credit to himself and benefit to those he works with.

Ready to jump in?
FAQ: Frequently asked questions
Taking on a marketing agency is a big step in your growth and it is natural to have concerns and questions. These are some of the most common questions we get from our potential clients, and the honest no BS answers.
The short answer is no – when we scale, your CPA will go higher.
That’s because in order to acquire a bigger market share, we have to be willing to out bid your competition. The key to our scaling process, is we know when to grow, and then when to bring your CPA’s (cost per acquisition) back down.
The process is – scale and CPA’s rise – find a good amount of market share, then stop scaling. Once we have achieved your sales goals we start aggressively pruning your ads, focusing on the highest performers until the CPA’s go back down. Now, we’re reaching more people, at the lower CPA. Rinse and repeat.
Not everyone knows the key indicators to look for on when to go for market share, or when to stabilize CPA. We have the experience to make those calls and know when a risk is worth it or not.
Managing this tricky transition is what we do, it’s our primary business. We scale our clients from the low five figures in spend per month, to millions in profitable spend per month.
We start with a kickoff call, then a call every 2 weeks for 6 weeks. The early part of the process there will be a rigorous discovery process. We want to make sure we understand your business, market and have access to all the marketing assets we need to work with.
From there, we get a sense for what is the most organic path for all of us. Sometimes more discover calls are helpful, sometimes, a call once a month is the sweet spot. Eventually, it ends up simply being calls ‘as needed’ – as we get a lot done here on Slack together. You will always be designated an ‘Account Manager’ with designated office hours on Slack.
YES! Our world revolves around reports from every which angle to make sure we’ve got a finger on the beat of all our campaigns. Most of the reports we look at are raw, unformatted data. We think they’re beautiful, but they won’t mean much to a non-media buyer.
Every week, we send you a formatted report highlighting important areas of performance of your campaigns. These are pretty, and you don’t have to be a media buyer to understand it :).
For most businesses the performance marketing fundamentals are the same. There are nuances to every niche, however the methodology/framework we use uncovers them for most markets, verticals and scenarios.
Take a sneak peek below on how we cover the fundamentals to make sure every campaign is built to scale and perform.
- We start with an incentive research process.
- We go through detailed analytics on your accounts.
- From this data we get to learn and understand who your audiences are AND who your competitors are.
- We look at what ads are out there at the moment, what’s working/what’s not.
- We’ve worked with niches that we haven’t had exposure to in the past i.e. Simba/Wondebly, and have had incredible success. We find the new learning exciting.
- Sometimes looking at a niche from the outside give us new and different perspectives. We are about breakout results. If you go with an agency that specializes in your niche, you’ll get the same results as your competitors that use them.
Luckily for us, we were already setup as a remote team pre-covid. This meant we hired the best talent from across the world – all working remotely. As our staff is across 10 time-zones, there is almost always someone online to handle issues. And our media buying platform never sleeps. It manages campaigns to ensure peak performance and reduce the risk of wasting money on non-performing campaigns at all times.
Don’t take our word for it…our 3 biggest case studies are all in different parts of the world.
Yes… but this concern is well-founded. We push the envelope, to get break out results you have to do things differently. We test things and see what works, it’s our job to maximize performance while ensuring your brand is well represented.
All ads/creatives will be put forward to you for review before launch, so your brand is never at risk by publishing rogue content.
Usually for the first 2 months we push forward heavily, to test boundaries and performance as well as learning about your brand guidelines. Usually by month 3 we’re well accustomed and not pushing the edges as hard. We will check in with you the whole way. But we may send stuff across we feel you might say no to, because it ‘may’ fit the guideline and actually perform well. You’ll have the responsibility to draw the line if you feel like we’re going to cross it.
Our skill sets are balanced between creative/branding approach and pure data science performance marketing. This means our approach is focused on the highest returns we can create without jeopardizing our client’s brand.
Great question! This happens all the time for accounts that are in the ‘gray’ area for Facebook, such as CBD products, weight loss, and supplements. We deal with and have dealt with many ‘gray area’ customers, so we have plenty of experience. In addition, we have hired a full-time compliance consultant from Facebook direct who helps oversee our accounts and ensure we are within guidelines.
We have a direct relationship with Facebook due to our partner status. Since we have an incredibly high monthly spend with them, we have a responsive Account Rep. This has enabled us to unlock accounts that have been shut down within days rather than weeks.
Totally get you are worried about ROI. Most people are in the beginning and honestly 99% of the time we get much better results than they are expecting.
We balance this by not locking anyone in. We’re month to month – we get you the results, or you’d stop working with us. We get a kick out of scaling a partner, and we want to help you succeed so we can keep you as a customer. A win-win for everyone.
Without running this for you, we can’t tell you for sure what will happen… But we can tell you we have a very experienced team who usually get home runs. So I’d boil it down to risk reward.
Being a Facebook Marketing Agency, we get access to thousands of Ad Accounts that are issued by Facebook directly. These are not ‘just created’ by a friend, partner, cousin…or heaven forbid via Fiverr. Normally we use these accounts for our agency customers. However, we do have a program where we allow vetted accounts to run traffic through these accounts.
There is a strict selection process to ensure we maintain quality advertisers on our platform. There is a compliance value added service to ensure all your creatives are not in violation of Facebook policy. If you spend over $5kUSD per month, and you’re keen to work with us, apply here, and we’ll get back to you.